The Mech Touch novel Chapter 5550

Chapter 5550 The Challenges of the First-Class Mech Market

Master Aulaus Kreshnik made a lot of odd and risky choices when he took over Pritchard & Terse.

Though the company built up a modest presence in the Rubarthan mech market over the years, The Great Severing affected P&T much more than other companies!

Due to the company's relatively light footprint in the Red Ocean, the branch headquarters found itself unable to bear the burden of updating its entire first-class mech catalog.

The competitive pressure was too high. Whereas other mech companies transferred plenty of Master Mech Designers and a lot of other supporting infrastructure to the new frontier, P&T only had Master Kreshnik, a bunch of contributing mech designers and a lot of low-ranking mech designers not worth mentioning!

This put P&T far behind its other competitors in the Rubarthan Pact!

Since the start of the Hyper Generation, every existing client and customer clamored for hyper mechs.

The performance boost was too great. If mech designers and mech companies did not update their existing mech lines soon, then they would inevitably get dumped by the vast majority of their customer base!

This put Master Kreshnik in an awful position. As the most capable mech designer left in P&T's branch headquarters, he was unable to update all of the existing product lines by himself.

Every competitive first-class multipurpose mech design represented the culmination of the collaborative efforts by 5 Master Mech Designers over months if not years of dedicated work.

The difficulty became compounded by the fact that Master Kreshnik did not lead any of the design projects that resulted in the creation of the old mainstays of P&T!

Most of them had been birthed from the visions of the founders and lead designers of Pritchard & Terse that comfortably remained in their old haunts in the Milky Way!

There was no way that Master Kreshnik could inherit these old mech designs and do them justice. He also did not have the prestige and connections to convince other Master Mech Designers to replace the design philosophies that allowed P&T's products to carve out their own niches in the Rubarthan Mech Market.

P&T was not the only company that suffered from this problem. Many other mech companies found themselves incapable of supporting the bestsellers and mainstays that used to channel steady profits into their coffers in a bygone age.

Most of these companies that had fallen into trouble chose to give up. They put up their brands, their fixed assets, their personnel, their intellectual property, their existing business contracts and sometimes even their high-level design talent up for auction!

A large round of consolidation ensued during the first year of the Age of Dawn as large megacorporations eagerly snapped up a bunch of smaller competitors. This enabled the big players to quickly fill up their own gaps, putting them in a much better position to update their own outdated mech lines!

It would have been completely normal for P&T to give up and allow itself to be absorbed by a larger company.

Master Kreshnik was different, though. He went against the grain and argued hard that the company still had a future as an independent company in the Age of Dawn.

"I spent weeks arguing with the remaining upper management of P&T." Master Kreshnik spoke to Ves as both of them waited for their respective mechs to complete their final inspections. "In my 200 years of life, I have worked for one organization after another. P&T is but the latest employer that has accepted my services. I am tired of letting others dictate my work. Now that I have a chance to take over our former branch headquarters, I needed to take the plunge."

"Bold choice." Ves responded. "Being in charge is always better in my book. I would have thought that Masters such as yourselves are more than capable of starting off on your own. Why did you not go independent sooner?"

"It is not as easy as you may think, professor. The first-class mech market is much more brutal than the other markets. No single Master can expect to do business by designing and publishing first-class multipurpose mech designs by themselves. Every customer expects to obtain the best of what their budget can afford them, so it is essential for a team of five Masters as well as an entire support network of high-tech development companies to unite all of their efforts to produce a single mech design that can possibly outperform the prevailing competition and sell enough units to recoup the massive expenditures."

Ves pressed his lips when he heard that. Master Kreshnik did not mince any words when he described the extreme difficulty of developing a profitable first-class mech.

While it was true that first-raters had so much money at their disposal, they were much more knowledgeable and discerning as well.

Many first-class organizations were already capable of raising their own in-house design teams.

Mech companies that catered to the open market had to exceed the standards of all of those in-house mech designers in order to sell their products, and that was not an easy task!

"So you decided that P&T should give up on the first-class mech market?"

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